Privacy Policy

AtΒ eTrend.pk, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit eTrend.pk or make a purchase through our Shopify-powered store.

By using our website, you agree to the collection and use of your information as described in this Privacy Policy.

1. Information We Collect

When you visit our website or place an order, we may collect the following information.

a. Order Information

When you place or attempt to place an order, we may collect:

  • Full Name

  • Shipping and Billing Address

  • Email Address

  • Phone Number

  • Payment Information (processed securely through our payment providers; we do not store your card details)

  • Order History

b. Device & Usage Information

We automatically collect certain information through cookies and similar technologies, including:

  • IP Address

  • Browser type and device information

  • Time zone

  • Pages visited and browsing activity

  • Referring websites

  • Session and website usage data

2. How We Use Your Information

We use your personal information to:

  • Process and fulfill your orders.

  • Verify and process payments securely.

  • Provide order confirmations, shipping updates, and customer support.

  • Improve our website, products, and overall shopping experience.

  • Send promotional offers, discounts, and marketing communications (you may unsubscribe at any time).

  • Detect, prevent, and investigate fraudulent or unauthorized activities.

  • Comply with applicable legal and regulatory requirements.

3. Shopify & Payment Processing

Our online store is powered by Shopify Inc., which provides the eCommerce platform that enables us to sell our products.

Your information is securely stored using Shopify's infrastructure, databases, and protected servers.

Payment information is processed securely through Shopify's approved payment providers. eTrend.pk does not store your debit or credit card details.

For more information about Shopify's privacy practices, please visit:

https://www.shopify.com/legal/privacy

4. Sharing Your Information

We only share your information with trusted third parties when necessary to operate our business, including:

  • Courier and delivery partners for order fulfillment.

  • Payment service providers for secure payment processing.

  • Marketing and advertising platforms (such as Google, Meta, and TikTok) for advertising and analytics.

  • Shopify analytics and business tools to improve website performance.

We do not sell, rent, or trade your personal information to third parties.

5. Your Privacy Rights

You may request to:

  • Access the personal information we hold about you.

  • Correct inaccurate information.

  • Request deletion of your personal data where legally permitted.

To make a privacy-related request, please contact our customer support team using the details provided below.

6. Cookies

Our website uses cookies and similar technologies to:

  • Keep your shopping cart active.

  • Remember your preferences.

  • Improve website functionality and performance.

  • Measure website traffic and marketing effectiveness.

  • Provide a personalized shopping experience.

You can disable or manage cookies through your browser settings, although some website features may not function properly.

7. Data Retention

We retain your personal information only for as long as necessary to:

  • Complete your orders.

  • Provide customer support.

  • Comply with legal, tax, and accounting obligations.

  • Resolve disputes and enforce our policies.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices or legal requirements.

Any updates will be published on this page, and the revised version becomes effective immediately upon posting.

9. Contact Us

If you have any questions about this Privacy Policy or would like to request access to or deletion of your personal information, please contact us.

eTrend.pk

πŸ“§ Email: support@etrend.pk

πŸ“ž Phone / WhatsApp: 0344-0804442

🌐 Website: https://etrend.pk